Yeah, I Get It

I’m in agreement with Tracy Clark-Flory on her critique of a school banning the pink breast cancer awareness bracelets that say “I heart boobies.” It’s a stupid thing to enforce, and the entire boob-centric advertising movement takes away the real women that are fighting through cancer.

However, near the end of her post, Nancy writes:

…but it wasn’t until my mom was diagnosed with metastasized stage IV lung cancer that they [completely breast centered advertisements] became truly enraging. Not only are women reduced to their breasts, but men are reduced to their love for breasts – as though they will only pay attention to the cause if presented with a pair of luscious, jiggling tits.

The sentiment is correct (as I’ve stated, I agree with her), but I’m not sure she gets the wording right because when she writes, “as though they will only pay attention to the cause if presented with a pair of luscious, jiggling tits,” I actually think, “Yeah, they are going to get more donations/men-caring when it’s framed like that.” Sex sells, even when it’s for raising money for a good cause.

Maybe Tracy is not so enraged at the ads for breast cancer awareness, but rather the stupid human condition (really, people are dying, but we’ll only give when it’s about boobs and sex?) that triggers our (people attracted to women) ability to feel compassion for a cause, or willingness to give money.